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Retail

Today’s retailers face a complex marketplace that is propelled not only by technological advances, brand uniqueness, growing competition, price pressure, changing legislation, and lingering economic uncertainty—but also a new, more   savvy consumer. Shoppers now have instant access to product information, consumer reviews, and price comparisons

Value Provided:

To thrive in this landscape, retailers need to build relationships with their customers by offering the most superior services. It’s not just about challenging the status quo, it’s about building a future-proof groundwork so that when the status quo inevitably changes, you can always keep ahead of the curve. By partnering with cutting-edge services, Infor Retail is offering all of the unique features that today’s businesses need to satisfy  customers.By leveraging machine learning, cloud flexibility, holistic supply chain insights, and a beautiful interface that changes based on context, we’re ensuring that every retailer can stay nimble enough for perpetual evolution.

Even within the standardized realm of retail, every business is bound to have quirks that most software services can't address. Backed by the power of Amazon Web Services' cloud infrastructure, Infor Retail gives customers a secure, efficient, and flexible way to deploy their software platforms. And by leveraging our micro-vertical software suites, Infor Retail partners are empowered to design and build their own applications that can address even the most specific business issues.

Challenges of the Retail Industry

 

Endless Disruptions

Retail is one of the most disruptive industries plagued by ever-changing customer demands. What's in trend today may die out the very next day. On top of that, customers have access to several options and product information to make up their minds. Unless a business can react quickly to changes, it risks losing out on customers.

Inaccurate Inventory Management

92% of Americans shop online. However, the same people spend 65% of their shopping budget in a physical retail store. This shows consumers are continually shifting between online and offline purchases. To meet their demands, businesses also have to shift online, along with continuing store sales. However, the bid to move online takes a toll on inventory management. Disconnected data and orders create a mismatch with actual inventory and often show products go out of stock. 

Such experiences are harmful to any business as customers will simply choose your competitors.

High Competition

Competition is too high in retail. Countless brands are fighting to win the same base of customers. Each one is providing excellent service and adding value to the customer's life. From personal recommendations to targeted loyalty programs, brands are doing everything to thrive.

All of these innovations are data-driven. Unless businesses can accumulate, analyze, and sort data, they will not satisfy customer demands. You need to identify trends to cash in on the next big one!

Lack of Brand Awareness

Thousands of businesses fighting for the top spot is common in retail. Unless you have strong brand recognition, you cannot expect to stand out. Businesses need to constantly create unique experiences around their brands to drive exposure and increase reach. 

The whole process of creating brand awareness is now dependent on technology. Businesses can't just print a few ads and hope to become memorable in the customer's mind. 

How Digital Transformation Can Help Your Retail Business Prosper

To thrive in this landscape, retailers need to build relationships with their customers by offering the most superior services. It’s not just about challenging the status quo. It’s about building a future-proof groundwork so that you can always keep ahead of the curve when the status quo inevitably changes.

By partnering with cutting-edge services, Infor Retail is offering all of the unique features that today’s businesses need to satisfy customers. By leveraging machine learning, cloud flexibility, holistic supply chain insights, and a beautiful interface that changes based on context, we’re ensuring that every retailer can stay nimble enough for perpetual evolution.

Even within the standardized realm of retail, every business is bound to have quirks that most software services can't address. Backed by the power of Amazon Web Services' cloud infrastructure, Infor Retail gives customers a secure, efficient, and flexible way to deploy their software platforms. And by leveraging our micro-vertical software suites, Infor Retail partners are empowered to design and build their own applications that can address even the most specific business issues.

Transforming digitally with NeuSwyft will open the doors to continuous growth and productivity. You can enjoy several advantages to take on the competition. The key ones include-

 

Predict Demand and Trends

Our business intelligence and analytics will help you generate powerful insights. You can quickly identify patterns and gauge what your customers want. We can even implement technology to predict demand in real-time for the best results. 

Being able to predict accurately makes you more resilient to market changes. You can also eliminate waste by reducing inefficiencies and preventing products from going out of style. 

Accurate Inventory Management

A simple ERP or cloud-based inventory management solution is more than enough to remove your worries. You can sync inventory between your online store, brick-and-mortar stores, and the warehouse.

Inventory is automatically updated when orders are placed, or returns are requested. You don't have to count your inventory manually or make updates. We did the same for Brooks, a leading running shoe provider with more than 500 employees.

As a result, Brooks could prevent "out of stock" products and even refunds. We also helped them improve cataloging, resulting in quicker deliveries and a productivity boost.

 

Unmatched Customer Experience

Providing stellar customer experiences without exception is easy when you embrace technology. With solutions like Salesforce Cloud, we can equip your business to deliver the clock’s best experiences.  Whether it's managing promotions or fulfillment, anything is possible when you transform digitally. Naturally, providing the best experiences means more business and a bunch of loyal customers ready to pay more. 

The best of all, like Brooks, you can also quickly increase customer conversions.

Transform Today

NeuSwyft has helped countless businesses go digital in the most unhindered way. Our solutions and data integrations sync your systems without causing disruptions. You can quickly adopt technology and take advantage of high-quality data, automation, and customized workflows. Additionally, you can establish a solid ground for your brand and take on top players in your industry. 

Contact us today to learn more. 

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Case Study: Brooks Sports

Use Case:

Digital transformation of retail stores and e-commerce storefront for inventory management and conversion.

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Company Synopsis:

  • Industry: Retail

  • Leaders in running shoes for Environmental Stewardship and Eco-friendlier Technology

  • 500+ employees 

  • Project: System and data integration with RICS retail and Salesforce Commerce Cloud.

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